The AICPA National CPA Financial Literacy Commission Shares Insight on How to Beat the Real Threat of Fake Financial News If it’s on the internet and in ALL CAPS it must be true! Whether it’s the GUY WHO TURNED $10,000 INTO $20 MILLION or the HOT TECH STOCK THAT WILL SHOCK YOU, you’ve probably seen […]
In this connected age, people have different definitions for vacation or different strategies for how they go about taking time away from work. Some people remain loosely plugged in to the office, with scheduled check-ins by phone, even if from a beach chair on some warmer shore. Some continue to monitor and respond to email, keeping projects […]
In the last year, chatbots have exploded. A chatbot, short for chat robot, uses artificial intelligence to imitate a conversation with people. One place they have exploded is the Facebook Messenger app, which is a free instant messaging platform. To get Facebook Messenger, you can download the app on your smartphone or go to https://www.messenger.com […]
If you perform a service or ship a product before you get paid, then you likely have a balance in your Accounts Receivable account. If customers pay when their invoice is due, all is right with the world. If they don’t, then your cash flow slows down and your bank balance is not as high […]
Increasing your profits might sound like it’s an unattainable dream just out of your reach. But there are a finite number of ways that profits can be increased. Once you understand what they are, you’ll have clarity on how to best reach your goals. There are two primary ways to increase profits: Raise revenue Lower […]
Not Thinking BIG!! Too much emphasis is placed on the daily tasks of running the business. Small business owners perform several tasks that can take up an enormous amount of time in their daily schedule. There’s always a struggle to balance a schedule that includes sales and marketing activities; accounts receivable collections to meet payroll […]
It’s the little things that add up to make an exceptional experience for your customers. Here are five “little things” you can add to your services to create an exponentially memorable connection with your customers. Generosity Add a little extra something to the products or services you offer. It could be a piece of chocolate […]
If you have employees, you probably also have a process to help them understand how they are doing on their job performance. There’s a new trend in large companies to kill the annual performance review and replace it with continuous, instant feedback as well as a tool called an after-action review. After-Action Review An after-action […]
Online marketing is a large component of marketing for many small businesses. There are many aspects to online marketing that you’ll want to consider for your business. Here are just five for your consideration. Content Marketing Content marketing is huge, and it consists of generating articles, blog posts, social media updates, white papers, videos, and […]
Social media is an awesome marketing tool, but it can also be a huge time drain. If you post regularly, or want to post regularly, and use multiple social media platforms, such as Twitter, LinkedIn, Facebook, and Google+, then an app like Hootsuite can save you a tremendous amount of time. Hootsuite allows you to […]
