Have you ever stayed at a hotel and then returned, finding that they have stocked your room with everything you asked for the last time you were here? Your special allergenic pillow was already waiting for you, you were asked if you would like a dinner reservation made just like you always do the first […]
Your top customers are your most important customers in your business, and it’s important that you hang onto them if at all possible. It’s much more cost-effective in most business models to retain repeat customers than it is to find new ones. Here are nine tips you can use to dazzle and delight your top […]
Is your business easy to do business with? Or is it difficult? The answer could impact your revenue as well as your reputation for service. Here are a few tips to help you stand in your customer’s shoes for just a few minutes to answer those questions. First Impressions What is the first image of […]
Have you ever called a help line and at the end of the call had a bigger problem than before you called? Unfortunately, it’s not uncommon. Navigating the help line process can be a challenge for anyone’s patience. Here are a couple of tips you can try to make the process a little less painful. […]
Every sales lead is precious. It takes a lot to get people’s attention these days, and once a lead or prospect comes in your door, you’ve accomplished that hurdle, but now you have another one: getting the business. To ensure you can turn those prospects into paying customers as often as possible, here are three […]
When it comes to marketing, the company invoice might be the last thing you’d think about. But think again: it’s a great place to make every attempt to get paid faster and have your customer coming back for more services and products. Here are five fun easy-to-implement ideas to add to your invoices: 1. A […]
In the vast majority of industries, referrals are the most cost-effective way to gain new clients and grow your business. When you attract new clients through referrals, your marketing costs are lower, your selling process is easier and more effective, and the referral usually makes for an excellent client. It’s just good business sense to […]
If you’re looking for ways to boost your productivity, technology is a great place to start. The good news is there are many free options available. Here are five favorites you might not know about. 1. Bridge lines. If you need teleconference lines, you’re in luck: there are many high-quality options that are completely free. […]
One of the main reasons clients leave is because they feel ignored. The cost of ignoring clients is high; you have to do more marketing and replace those clients when they leave. The antidote to this is easy: just stay in touch more with clients, and let them know you care about them and their […]